We came across a new house being shown by the builder Scott Murray, President, Focal Point Homes at Opalocka Drive, Mclean, Virginia. During the meeting he mentioned that they had an upcoming property that would be ready for construction soon… We checked his website and found some of the statements below that were posted on their site:
“Our goal is not simply to build homes that people yearn to live in; it is to provide our customers with a home building and buying experience that they find tremendously gratifying. To date, our home buyers have given us an average score of 9.6 (out of 10) when asked to rate their overall satisfaction with their building and buying experience; and every one of our home owners has responded that they would gladly recommend Focal Point to family and friends.”
“We can always be trusted”
“Having noted this pricing gap in the housing market and knowing that many other home buyers must feel similarly disappointed with their choices as he and his family did, over the next few years Scott began to set his sights on establishing a company that could satisfy the area’s need for competitively-priced, high quality homes offering the latest in function, design, and materials. Ultimately, Focal Point Homes was born to accomplish that aim.”
“There is, undoubtedly, a place for custom home builders who “spare no expense” to satisfy their buyers’ tastes (and there are certainly many home buyers for whom expense is of little concern); however, Focal Point’s founders believe that there is also more than enough room for a builder who pays an inordinate amount of attention to controlling costs and delivering an exceptional value while, at the same time, refusing to stray from its goal of delivering thoughtfully designed, carefully constructed, and beautifully appointed homes. Because most other high-end home builders in the area have become accustomed to passing all costs along to their clients (who frequently have contracts requiring them to pay the full cost of construction no matter what the cost may be) many have also become far too accustomed to experiencing very little incentive to eliminate waste in their operations, which means that, even when they construct homes on a speculative basis, their wasteful habits (and high home prices) can be hard to break. Focal Point’s management team refuses to operate in such an undisciplined manner.”
“Focal Point Homes focuses relentlessly on both high quality construction and cost control; and it hits that mark like no other by availing itself of its various managers’ cost-focused, production home building experience as well as their educational backgrounds. Because Focal Point is one of the most efficient home building operations in northern Virginia, it is able to repeatedly deliver many of the area’s most desirable homes at its most competitive prices.”
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Screen Caption from Focal Point website. Click to enlarge!